Website Design, and Branding

Blikket

laptop mockup
(Services)
Full Website Redesign
Branding
UX/UI Design (Figma)
(Overview)

Blikket came to me with a clear challenge: they had a strong product, but their digital presence wasn’t reflecting their value. Their brand felt scattered, and their website didn’t communicate who they were or why people should trust them. The goal was to create a brand identity and website that felt modern, trustworthy, and aligned with their vision — while making the user journey seamless.

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Challenge

(Lack of Focused Brand Identity)

Blikket had strong expertise but lacked visual cohesion. Their site didn’t feel uniquely Blikket — it lacked a style system and clear identity that signified who they were and what they stood for.

(Unclear User Experience)

The homepage failed to clearly communicate Blikket’s value or core services. With scattered messaging and no clear storyline, meaningful engagement was slipping away before users had a chance to connect.

(Establishing a Scalable Foundation)

Blikket didn’t just need a redesign — they needed a visual system that could grow with them. The challenge was creating a design foundation (typography, layout, and visual identity) that would be both distinctive and scalable across future pages and mediums.

phone mockup
blikket logo

Solution

(Defining a Visual Identity)

We created a cohesive design system built around strong typography, clean layouts, and a distinct visual rhythm. This gave Blikket a look that finally felt like their own — confident, modern, and recognizable.

(Simplifying the User Journey)

The homepage was restructured with clarity in mind. Services, messaging, and CTAs were streamlined into a clear flow, guiding users to understand Blikket’s expertise and take action without friction.

(Building a Scalable Framework)

Instead of a one-off design, we developed a foundation Blikket could grow with. The new style system ensures consistency across future pages, marketing materials, and digital assets, setting them up for long-term brand strength.

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blikket logo
blikket phone mockup

Summary

(Conclusion)

Blikket’s redesign was more than a visual refresh — it was about creating clarity, confidence, and a brand presence that truly matched their ambition. By simplifying their user journey, defining a strong identity, and laying the groundwork for growth, we helped turn their site into a tool that not only looks great but also works harder for their business.

blikket phone mockup
Next Work

Kinser

2025